How Can Companies Leverage Nostalgia? Schulich CX19 from coke cocktails Watch Video
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Description: How do companies leverage nostalgia to turn their brands and services into lovemarks? Made for Schulich School of Business #CX19 nn(Stranger Things Effect Group, Wed Dec 4, 2019, MKTG 6800 A: Andrea Harding, Benjamin Nissle, Liv Nordgarden, Alex Ondretti, Lea Sevestre)nnnCreative Commons References:nnhttps://creativecommons.org/licenses/by-nc-nd/2.0/ca/ntAll videos used are Creative Commons Licensed under the following code and are navailable for copy and redistribution for non-commercial purpos
Play Video: (Note: The default playback of the video is HD VERSION. If your browser is buffering the video slowly, please play the REGULAR MP4 VERSION or Open The Video below for better experience. Thank you!)