Nudging a Global Audience to Adopt Alternative Diets from sujala Watch Video
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⏲ Duration: 54 min 78 sec ✓ Published: 23-Nov-2020
Description: Our daily food choices have a huge impact on the environment. Production of meat has a much larger impact compared with the production of vegetable-based proteins. Beef for example (Behavioural Insights Team, 2020), represents a quarter of emissions from the whole food system, despite providing just 1% of global calories.nnFood consumption behaviour needs to change. However a main question still remains, are consumers willing to accept the transition and adopt alternative, more sustainable diets
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