Pepsi MAX & Jeff Gordon Present: \ from prank Watch Video
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Description: I directed this video for Pepsi's zero calorie soda brand starring NASCAR driver Jeff Gordon, featuring him taking a hapless salesman on a hidden-camera prank test drive in a Chevy Camaro. We shot the spot over two days in Concord, North Carolina, just down the road from the Charlotte Motor Speedway. While I can't go into the specifics of what is
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