_hp-halo-campaign-39sidebars39.jpg "HP Halo Campaign 'Sidebars' from string hp Video Screenshot Preview")
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⏲ Duration: 40 sec
✓ Published: 10-Feb-2012
✓ Published: 10-Feb-2012
Description:
The Brief:nnThe agency wanted to achieve a captivating string of eight 15second in-store vignettes that individually communicated the unprecedented benefits of the HP Halo Studio to their corporate audience. They wanted a diverse approach to the story telling, and to explore a mixture of styles and executions, from live action, to illustration, to animation, to delight and fascinate the consumer. The nature of the space was such that the installation would be a walk-by attraction, revealing litt
The Brief:nnThe agency wanted to achieve a captivating string of eight 15second in-store vignettes that individually communicated the unprecedented benefits of the HP Halo Studio to their corporate audience. They wanted a diverse approach to the story telling, and to explore a mixture of styles and executions, from live action, to illustration, to animation, to delight and fascinate the consumer. The nature of the space was such that the installation would be a walk-by attraction, revealing litt
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