PJ2013: Cover Girl │CTA Vignette ft. Becky G from becky g awards Watch Video
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Description: Summer 2013- Univision partnered with Procter & Gamble to make CoverGirl THE top of mind beauty brand among young trendy Latinas and we did it by building excitement for the announcement of the newest COVERGIRL, Becky G by giving fans a 360° look at her journey to Premio Juventud-Hispanic America's edgiest Pop Culture awards show. nnIMT create a vignette driving fans to vote for Becky G's Red Carpet Look.Fans voted and so we created this CTA teaser vignette inviting viewers to see the win
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