_ukupa-march-2012-event-ethnography-part-2.jpg "UKUPA March 2012 Event - Ethnography - Part 2 from nokia all ga Video Screenshot Preview")
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⏲ Duration: 14 min 84 sec
✓ Published: 21-Mar-2012
✓ Published: 21-Mar-2012
Description:
This months event focused on the power of ethnography and contextual research to uncover consumer insights and drive innovation. nnnWe had an exciting panel of speakers with a broad perspective including UX, design research, cultural anthropology and business strategy. They covered and challenged some of the practical and theoretical aspects of ethnography. nnThis event was proudly sponsored by PDD (pdd.co.uk).nnnAbout our panel of speakersnnSimon Roberts, RedAssociatesnSimon is a consultant at
This months event focused on the power of ethnography and contextual research to uncover consumer insights and drive innovation. nnnWe had an exciting panel of speakers with a broad perspective including UX, design research, cultural anthropology and business strategy. They covered and challenged some of the practical and theoretical aspects of ethnography. nnThis event was proudly sponsored by PDD (pdd.co.uk).nnnAbout our panel of speakersnnSimon Roberts, RedAssociatesnSimon is a consultant at
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