Chris Halliburton | How marketers can respond as consumer confidence improves from bt marketing director Watch Video
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Description: Chris Halliburton is Professor of International Management and Marketing and former UK Director of ESCP Europe Business School.nHe has over twenty five years' experience of strategy and marketing consultancy in numerous consumer and industrial markets for such clients as Unilever, Gerber, BOC, Caterpillar, Blue Circle (Lafarge), Ball, Rexam, Xerox, IBM, BT, Lloyd's Register, Alliance Boots, as well as work for government. This has included working at Board level. A number of these assignments we
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