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_bassawards-92.webp "BassAwards, the International Awards for Broadcast Design, kindly invited Lobo to be a Brand Partner for its 2013 edition. Lobo contributed with a teaser and a promotional piece created in partnership with Brandia.tv, calling for entries for categories ranging from television to film to video games.nKeeping with the spirit of the awards, whose objective is to reward creativity and excellence in design, Lobo devised a storyline that represented in a metaphorical and symbolic way the workings of a")
_how-to-create-a-brand-identity-research-amp-mood-board.webp "Kayla")
_sber-motion-research-for-a-brand-mascot.webp "Inventing the personality of a voice assistant for a large bank turned IT company.nnnIn 2019, Sber, a large bank that is rapidly transforming into a technological company, asked us to conduct design research for the visualization of their voice assistant. Our task was to formulate the assistant's motion principles for different applications: in 2D and 3D environments, software and hardware platforms.nnUsing the brand's colors, we developed a set of static and animated visualizations, finding the")
_the-5-dimensions-of-brand-personality.webp "B2Bwhiteboard")
_level-up-your-brand-strategy-research.webp "Kayla")
_tropicana-zipper.webp "For more information or if you would like to discuss a script or treatment, please email Dan, Phin, Jen or Saša at locomotion.co.uk or call us on +44 20 7304 4403 or visit our website http://www.locomotion.co.uk.nnLoco was delighted to pitch for and win the production of the new US TV commercial campaign for PepsiCo drinks brand Tropicana. Working closely with DDB Chicago and DDB London, we created two HD Commercials incorporating animated oranges and packaging interacting in a lush, natural se")
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