_lego-124-star-wars-builders-of-sound.jpg "Lego | Star Wars - Builders of Sound from new flm Video Screenshot Preview")
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⏲ Duration: 1 min 7 sec
✓ Published: 23-Apr-2012
✓ Published: 23-Apr-2012
Description:
LEGO Germany was a co-operation partner for the release of Star Wars 3D –Episode 1. Therefore we were asked to create a flm involving the idea to promote LEGO Star Wars sets in cinemas. The promotion had to capture the huge fascination of the Star Wars universe and combine it with the innovative and interactive nature of LEGO, selling LEGO Star Wars sets in the most playful way.nnBrief: Create excitement for LEGO Star Wars around the premiere of Star Wars Episode 1 in 3D.nnIdea: We also brough
LEGO Germany was a co-operation partner for the release of Star Wars 3D –Episode 1. Therefore we were asked to create a flm involving the idea to promote LEGO Star Wars sets in cinemas. The promotion had to capture the huge fascination of the Star Wars universe and combine it with the innovative and interactive nature of LEGO, selling LEGO Star Wars sets in the most playful way.nnBrief: Create excitement for LEGO Star Wars around the premiere of Star Wars Episode 1 in 3D.nnIdea: We also brough
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