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Description: This film was created for the MTV Switch initiative. Every year the MTV asks agencies from around the world to help raise awareness about specific environmental issues. This piece was created in contrast to the normal turn off your power rhetoric, this song is all about turning on your awareness. It's about recognizing the misuse of green in packaging, communication and meaning. I also wrote the song for this piece of work.
Play Video: (Note: The default playback of the video is HD VERSION. If your browser is buffering the video slowly, please play the REGULAR MP4 VERSION or Open The Video below for better experience. Thank you!)