HBO Multicultural Marketing: The HeLa Project, Mosaic Awards 2018 from henrietta lacks family Watch Video
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Description: Part art and part science, The HeLa Project launched as a lead up to the premiere of the highly anticipated HBO film, The Immortal Life of Henrietta Lacks.nnTold through the eyes of her daughter, Deborah Lacks (Oprah Winfrey), the film chronicles the story of her search to learn about the mother she never knew and to understand how the harvesting of Lacks’ cancerous cells in 1951 led to unprecedented medical breakthroughs.nnIn anticipation of the debut of the film, HBO Multicultural Marketing
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