Sony Music Unlimited Launch from star clash com Watch Video
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Description: A series of exclusive music experiences featuring the likes of Plan B, Eliza Doolittle and Katy B, to generate large-scale consumer awareness of Music Unlimited, part of Sony Entertainment Network’s new digital music service. To drive awareness of the event in London, we ran a PR and social media amplification campaign. We secured medianpartnerships with The Sun Online and Kiss FM to pre-promote the gig and gained coverage in titles such as the News of the World, MTV, Daily Star, The Independe
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