_gaining-ground-the-fight-for-black-land-awny-sis-clip.jpg "Gaining Ground: The Fight for Black Land (AWNY SIS clip) from roker Video Screenshot Preview")
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⏲ Duration: 1 min 70 sec
✓ Published: 07-Mar-2023
✓ Published: 07-Mar-2023
Description:
Al Roker hosted a panel at Advertising Week NY in October 2022 which outlined effective social impact brand storytelling from John Deere using Gaining Ground: The Fight for Black Land, a first-person narrative documentary film that addressed racial and legal inequities that have existed for generations of black farmers. This clip from the forthcoming film was presented to help give better insight as to how brands can effectively craft storytelling to communicate solutions to social issues.nnAl R
Al Roker hosted a panel at Advertising Week NY in October 2022 which outlined effective social impact brand storytelling from John Deere using Gaining Ground: The Fight for Black Land, a first-person narrative documentary film that addressed racial and legal inequities that have existed for generations of black farmers. This clip from the forthcoming film was presented to help give better insight as to how brands can effectively craft storytelling to communicate solutions to social issues.nnAl R
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