_turkis-airlines-superbowl.jpg "Turkis Airlines Superbowl from flights to dubai from delhi Video Screenshot Preview")
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⏲ Duration: 2 min 64 sec
✓ Published: 03-Aug-2021
✓ Published: 03-Aug-2021
Description:
Turkish Airlines was – especially to Americans – a carrier that provided flights to and from Istanbul only. To break this perception, Turkish Airlines' target was to highlight it's other destinations. nnnWe operated with the agency M&C Saatchi Istanbul and created real-time #superbowl questions by using Twitter’s Conversational Video Ad tool. The answer options were named after some of THY’s destinations like Cape Town, İstanbul, Dubai, Houston, Delhi, Prague, Rome, and Kiev. Users
Turkish Airlines was – especially to Americans – a carrier that provided flights to and from Istanbul only. To break this perception, Turkish Airlines' target was to highlight it's other destinations. nnnWe operated with the agency M&C Saatchi Istanbul and created real-time #superbowl questions by using Twitter’s Conversational Video Ad tool. The answer options were named after some of THY’s destinations like Cape Town, İstanbul, Dubai, Houston, Delhi, Prague, Rome, and Kiev. Users
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