BASF Part of Life: \ from joel male photo Watch Video
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Description: How do you celebrate the birthday of one of the most widely used modern synthetic materials in the world? More than 70 years ago in 1951 BASF registered Styropor® as a trademark and started producing the material that has shaped our modern life in so many ways. To show off the versatility of the product, BASF partnered with us to create a unique visual campaign where multiple facets of Styropor® are being demonstrated in an easy-to-consume format fit for the contemporary media landscape.nnTo m
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