_celebrating-holi-wherever-you-are.jpg "Celebrating Holi - Wherever You Are from ar kibria Video Screenshot Preview")
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⏲ Duration: 86 sec
✓ Published: 13-May-2021
✓ Published: 13-May-2021
Description:
OBJECTIVEnFor a consumer entering the internet today in India with a multitude of apps to choose from - Facebook has to compete with newer apps that are singular in purpose, simple to use, and provide tangible value with instant gratification. In this environment, even though the awareness of Facebook is high, its value is obscured, and we are not top of mind when it comes to actual usage.nnWith the launch of this campaign, our goal was to: Get new-to-Facebook users to recognise the value of Fac
OBJECTIVEnFor a consumer entering the internet today in India with a multitude of apps to choose from - Facebook has to compete with newer apps that are singular in purpose, simple to use, and provide tangible value with instant gratification. In this environment, even though the awareness of Facebook is high, its value is obscured, and we are not top of mind when it comes to actual usage.nnWith the launch of this campaign, our goal was to: Get new-to-Facebook users to recognise the value of Fac
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